Painting the Big Picture…
with an Eye for Executing the Details

Since January 2001, Henriott Marketing Strategies has helped clients realize significant revenue gains by developing and implementing innovative go-to-market plans. Projects range from determining marketing strategies, priorities and budgets to executing tactics like building websites, collateral or presentations.

Whether you need help creating the vision or carrying out the plan, Henriott Marketing Strategies can quickly increase the impact of your marketing efforts.

Lisa Henriott
Founder and President
A 20-year veteran of the software industry, Lisa Henriott has guided companies through all stages of maturity, ranging from initial start-up through IPO to global leader. Henriott’s tenure at supply chain, integration and B2B software companies includes management responsibility for marketing, sales, business development and even finance.

Henriott’s previous industry experience encompasses launching and building the Viewlocity brand across offices in 14 countries. Prior to Viewlocity, Henriott led the team responsible for the Internet product vision and business plan at Manugistics. As vice president of marketing for Logility, she directed the marketing strategy for the company’s launch, IPO and acquisition activities.

Henriott drove revenue growth of over 45% per year for seven years while vice president of sales and marketing at CAPS Logistics.

Henriott holds a BBA in marketing from the University of Georgia and a MS in marketing from Georgia State University. She is an active member of Technology Association of Georgia (TAG), Council of Supply Chain Management Professionals (CSCMP) and First Baptist Church in Peachtree City. Henriott lives in Atlanta with her husband, Phil, and 6-year old daughter.

Herschel and Walker
Security Team
Rest assured that competitors would not dare to access your top-secret strategies with Herschel and Walker, our security team, on the job.  By leveraging comic relief and licking strangers to death, this dynamic duo is training hard to follow in the big pawprints of their predecessor, Zeus.  Best of all, as descendents of UGA IV, the world’s best known sports mascot, this pair also understands the power of marketing.